Artistic Installations Unveiled Across Major Cities: A Sneak Peek into ‘Insidious: The Red Door’
Pop-up red doors have been mysteriously appearing all over the United States, building anticipation for the return of the Lambert family in the upcoming film, Insidious: The Red Door. Contrary to their ominous reputation as gateways to the terrifying Further, these red door installations are actually immersive art pieces showcasing promotional artwork for the highly anticipated sequel. The official Insidious Twitter account recently offered a glimpse behind each door, revealing six distinct and captivating artworks created by different talented artists. Currently, these artworks can be admired in various prominent cities.
Among the six doors, four are situated in Los Angeles, featuring captivating pieces by Ezra One on La Brea and Hollywood, Sloe on 6227 W Sunset Blvd and Argyle Ave, Scrap on W Pico Blvd and S Highland Ave, and Mister Toledo on Venice Blvd E/O Overland Ave. The remaining two doors showcase Damien Mitchell’s artwork in New York at Astor Place (NoHo/East Village) on 410 Lafayette and Cujodah’s in Chicago at Sheffield and Rosco in Wrigleyville. Each artwork offers a chilling glimpse into the depths of the Further, employing a dark red color palette and featuring various demons from the franchise, including the infamous Lipstick-Face Demon. Furthermore, the imagery encompasses iconic elements from the Insidious series, such as the Lambert house and a young Dalton (portrayed by Ty Simpkins), while also incorporating numerous Easter eggs and nods to delight fans. While each artist brings their unique style, they all successfully capture the surreal and nightmarish essence that has made the Insidious franchise so memorable.
These red doors serve as the latest addition to the intriguing and interactive marketing campaign leading up to the film’s release. On Hollywood Blvd., unsuspecting passersby experienced the spine-chilling presence of the Lipstick-Face Demon as part of a thrilling pop-up encounter, where the malevolent spirit emerged whenever someone dared to open the red door. Even without a phone number to enter the Further or connect with the cast of The Red Door, the return of Insidious promises to be an exciting one, especially considering that it has been a decade since the previous film featuring the Lambert family. Furthermore, franchise and genre star Patrick Wilson will make his directorial debut, infusing the new nightmare, penned by Leigh Whannell, with his own creative vision.
Image via Sony
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Engage with the Cast of ‘Insidious: The Red Door’ and Get Your Burning Questions Answered
What Is Insidious: The Red Door About?
In Insidious: The Red Door, the Lambert family—comprised of Patrick Wilson, Ty Simpkins, Rose Byrne, and Andrew Astor—will confront their demons one final time. Taking place a decade after suppressing all memories of the malevolent entities from Insidious: Chapter 2, the film follows Dalton (Simpkins) as he embarks on a journey to a prestigious Ivy League university, only to find the demons resurfacing in both his and his father Josh’s (Wilson) lives. United, they venture back into the Further, determined to seal the red door and bring an end to this nightmarish chapter once and for all.
Insidious: The Red Door will premiere in theaters on July 7. Explore the captivating art displayed behind the red doors below.
Frequently Asked Questions (FAQs) about horror franchise
What are the red doors appearing in major cities?
The red doors are part of a marketing campaign for the upcoming film “Insidious: The Red Door.” These doors are immersive art installations featuring promotional artwork for the movie.
Where can I find the red doors?
The red doors can be found in several major cities across the United States, including Los Angeles, New York, and Chicago. Specific locations include La Brea and Hollywood in Los Angeles, Astor Place in New York, and Sheffield and Rosco in Chicago.
Who created the artwork behind the red doors?
Six different artists were involved in creating the artwork behind the red doors. Their names are Ezra One, Sloe, Scrap, Mister Toledo, Damien Mitchell, and Cujodah. Each artist brought their unique style to capture the essence of the Insidious franchise.
What is depicted in the artwork?
The artwork behind the red doors offers a sinister and nightmarish glimpse into the Insidious franchise. It features a dark red color palette and showcases various demons from the movies, including the infamous Lipstick-Face Demon. Additionally, you’ll find imagery of the Lambert house, a young Dalton, and Easter eggs related to the horror franchise.
When will “Insidious: The Red Door” be released?
The film “Insidious: The Red Door” will premiere in theaters on July 7.
More about horror franchise
- Insidious: The Red Door Official Website
- Insidious Twitter Account
- Insidious Franchise on IMDb
- Blumhouse Productions Official Website
4 comments
OMG! Insidious: The Red Door is finally here! The red doors all over the cities got me hyped up for the film. Gonna watch it on the big screen and see how the Lambert family faces their demons. #InsidiousLegacy #HorrorFilm
The art behind those red doors is mind-blowing! Each artist brings their own unique style to capture the nightmarish feel of Insidious. Can’t wait to explore the installations and appreciate the dark, eerie artwork. #InsidiousArt #HorrorArt
wow, these red doors rly r something! luv how they’re usin art 2 promo Insidious: The Red Door. can’t wait 2 c the artwork & the movie! #Excited
Insidious franchise is 1 of my favs! those red doors look creepy cool! hope they bring the scares like the films do. gonna check out the art installations & count down the days till the release. #InsidiousTheRedDoor #HorrorFan