THE LARGER CONTEXT
Oppenheimer sets a new benchmark as Christopher Nolan’s top-earning film in IMAX theatres, also ranking as the 8th largest IMAX release ever.
The film has earned a global IMAX revenue of $114.2 million, $64.6 million of which was generated from North America.
The success of Oppenheimer is largely due to Nolan’s advocacy for IMAX viewings and the anticipation built among fans eager to watch the film.
Into its third week of release, Oppenheimer, the latest offering from director Christopher Nolan, continues to generate substantial revenue at the box office. Since its launch on July 21, the movie has accumulated a whopping $114.2 million from IMAX screenings across the globe. Just this past weekend, Oppenheimer added another $18.2 million to its total IMAX earnings, maintaining its record-breaking run.
As of Monday, Oppenheimer is set to become Nolan’s most profitable film in IMAX theatres. It will also be ranked as the 8th largest IMAX release ever and the 4th top-grossing IMAX film in comparable markets (excluding China, Japan, South Korea, and Russia). This achievement is notable considering Nolan’s track record and his successful strategy of promoting IMAX screenings, which has drawn large audiences to his films in this format. Presently, Oppenheimer is the second film to exceed $100M in the IMAX box office in like-for-like markets.
North American IMAX screenings of Oppenheimer accounted for a remarkable $9 million this weekend, making up 31% of the total domestic revenue. In total, the film has made $64.6 million domestically at the IMAX box office, which positions it as the 6th highest domestic total ever for IMAX and the 2nd highest-grossing domestic film for a Nolan title. Internationally, Oppenheimer has garnered approximately $9 million, raising the cumulative international total to $49.6 million. Despite the upcoming releases of Sony’s Gran Turismo and The Meg 2: The Trench occupying some IMAX screens, Oppenheimer continues to hold its own, with screenings scheduled across the world.
Image via Universal Pictures
The Influence of Oppenheimer
Nolan’s cinematic world holds a significant place for movie enthusiasts. However, Oppenheimer’s success underscores the efficacy of the unique marketing partnership between Barbie and Oppenheimer while emphasizing the film’s importance in Nolan’s oeuvre, one that fans have been excited to experience. His promotion of IMAX screenings appears to have contributed to this remarkable box office achievement and will hopefully continue to drive the film’s success as it enters its fourth weekend in theatres. Observing the success of Oppenheimer, not only in terms of IMAX figures but also overall, is exhilarating, particularly considering Nolan’s efforts to promote cinema attendance.
Frequently Asked Questions (FAQs) about Oppenheimer IMAX earnings
What box office records has ‘Oppenheimer’ achieved?
‘Oppenheimer’, directed by Christopher Nolan, has achieved significant records at the box office. It has become the highest grossing film by Nolan on IMAX screens and the 8th biggest IMAX release of all time, earning $114.2 million globally from IMAX screens.
How much has ‘Oppenheimer’ earned in North America?
‘Oppenheimer’ has earned $64.6 million from IMAX screenings in North America. This impressive revenue makes it the 6th highest domestic total ever for IMAX and the 2nd highest-grossing domestic film for a Nolan title.
What factors have contributed to the success of ‘Oppenheimer’?
The success of ‘Oppenheimer’ is largely due to Nolan’s advocacy for IMAX viewings and the anticipation built among fans eager to watch the film. The unique marketing partnership between Barbie and Oppenheimer also played a role in its success.
How does ‘Oppenheimer’ rank globally in like-for-like markets?
Excluding China, Japan, South Korea, and Russia, ‘Oppenheimer’ is the 4th highest grossing IMAX release in comparable markets. It’s also the second movie to reach $100M at the IMAX box office in these markets.
Is ‘Oppenheimer’ still playing in theaters?
Yes, ‘Oppenheimer’ continues to be screened in IMAX theaters around the world, despite new releases like Sony’s Gran Turismo and The Meg 2: The Trench occupying some IMAX screens.