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Aardman Animation at a Crossroads: A Clay Crisis

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Aardman Animation Clay Shortage

The Current Dilemma

Aardman Animation, known for beloved characters like Wallace & Gromit, is navigating a challenging terrain. Their unique clay source, Newclay Products, has ceased operations. This has left Aardman in a tight spot: they purchased the last batch of Newplast clay, essential for their signature stop-motion films, but this stock will only suffice for one more movie.

The closure of Newclay Products in March has stirred up a serious supply issue for Aardman. Their special clay, known for its unique properties and unavailable elsewhere, is now in limited supply. According to The Telegraph, Aardman’s desperate move to secure the remaining Newplast clay was a race against time to ensure the completion of their ongoing projects.

Valerie Dearing of Newclay Products shed light on the situation: “Aardman secured a hefty amount of our last Newplast stock. They estimated it to be sufficient for two years, totaling around 40 boxes, approximately 400kg.” This acquisition ensures Aardman can complete their current film but leaves the future uncertain, with no immediate solution for more clay.

Why is Clay So Crucial?

The significance of this particular clay extends beyond its physical properties. Newplast, a nylon-reinforced clay, is tailor-made for Aardman’s animation style, bypassing the need for processes like glazing or firing. Paul Dearing, co-director at Newclay, expressed pride in their product’s role in Aardman’s creative process, recognizing its unique contribution to the world of animation.

The Closure of Newclay Products

The decision to close Newclay Products came after its directors, the Dearings, decided to retire. With no successors to carry on the business, they opted to sell off their inventory. Paul Dearing reflected on the legacy of their company, especially its impact on Aardman Animation. He noted, “It’s a point of pride that our small enterprise played a significant role in Aardman’s creative journey. Our clay helped bring to life so many iconic characters.”

Aardman’s Path Forward

With Newclay Products no longer in operation, Aardman faces the challenge of finding a new clay supplier to continue their distinctive stop-motion films. The future impact of this shortage on Aardman remains unclear.

Upcoming Release: Chicken Run: Dawn of the Nugget

Their latest creation, “Chicken Run: Dawn of the Nugget,” is set to premiere on Netflix on December 15, 2023. This sequel sees Ginger and her flock facing a new challenge, prompting a daring mission. Directed by Sam Fell, the film features a star-studded voice cast including Bella Ramsey, Zachary Levi, Nick Mohammed, and Thandiwe Newton. Rated PG, this animation blends action, adventure, and comedy, promising another captivating Aardman adventure for audiences to enjoy on Netflix.

Frequently Asked Questions (FAQs) about Aardman Animation Clay Shortage

What is the current issue facing Aardman Animation?

Aardman Animation is dealing with a significant clay shortage due to the closure of their clay supplier, Newclay Products. This has left them with a limited supply of their specialized Newplast clay, enough only for one more film.

Why is Newplast clay important to Aardman Animation?

Newplast clay, supplied by Newclay Products, is a unique, nylon-reinforced clay that is integral to Aardman’s stop-motion animation process. Its properties allow for animation without the need for glazing or firing, making it perfect for their films.

What led to the closure of Newclay Products?

The closure of Newclay Products was a result of the retirement of its directors, the Dearings. Unable to find successors for their business, they decided to sell off their inventory, impacting companies like Aardman that relied on their products.

How will Aardman Animation proceed after their clay supply runs out?

With their current supply of Newplast clay limited, Aardman Animation faces the challenge of finding a new supplier to continue their unique style of stop-motion films. The long-term impact of this shortage on their future projects is currently unknown.

What is Aardman’s latest film, and when will it be released?

Aardman Animation’s latest film is “Chicken Run: Dawn of the Nugget,” set for release on Netflix on December 15, 2023. This sequel features a star-studded voice cast and blends genres like animation, action, adventure, and comedy.

More about Aardman Animation Clay Shortage

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5 comments

MovieBuff83 November 20, 2023 - 5:54 pm

Chicken Run sequel, finally! been waiting for this, too bad it’s under such difficult circumstances for Aardman.

Reply
AnimationFan101 November 21, 2023 - 12:42 am

Aardman’s style is so unique, can’t imagine their films without that special clay. Fingers crossed they figure it out.

Reply
CraftyCathy November 21, 2023 - 9:40 am

It’s amazing how much goes behind the scenes in animation, who would’ve thought clay could cause such a problem. Really hoping they find a solution.

Reply
MikeTheAnimator November 21, 2023 - 3:38 pm

wow, didn’t know Aardman was in such a tight spot with their clay supply, Hope they find a new supplier soon. their movies are classics!

Reply
ClayArtLover November 21, 2023 - 5:16 pm

This is really sad, Newclay products was such a unique provider, wonder how this will affect the stop-motion industry overall?

Reply

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